How to 10x Your Life

by Scott on November 22, 2013

10xIf you read my blog, you know that I’m passionate about learning.  I spend at least two hours every week reading or listening to books and podcasts.  My car is literally a rolling university.

Recently, I found a new podcast – 10x Talk.  It’s probably the best podcast you’ve never heard of.  It’s led by Dan Sullivan and Joe Polish.  Dan is the founder of Strategic Coach, a popular coaching program for entrepreneurs.  Joe is one of his clients a successful marketer.  If you read Success, Entrepreneur, or Forbes Magazine, you’ve probably seen an ad for Joe’s Genius Network.

Together on the podcast, they discuss elevating your business success by 10x.

It’s an interesting philosophy.  In a few months you’ll be setting your goals for 2014.  What if you multiplied them 10x?

Your goal to run a 5k suddenly becomes a goal to run a marathon.  Your goal to make 10 sales calls a day becomes a goal to make 100.  Your goal to earn $100,000 in income this year becomes a goal to make $1,000,000.  Your goal to vacation at the familiar beach this summer becomes a goal to vacation somewhere more exotic.

In order to achieve these goals you must change your approach.  You must think differently.

Let’s take the 100 sales calls goal.  That’s a lot of sales calls to make in one day!  To accomplish this goal, you’d have to change your approach.  You might need to hire a Virtual Assistant to make calls for you.  You might need to create a website or social media profile to generate leads.  You might need to do a direct mail campaign to reach more customers.

Whatever you do, you’ll do a whole lot more than if your goal is to make 10 sales calls a day.  Most importantly, you’ll think differently.  You’ll think bigger.   And that’s the point of the exercise.

But I don’t want to be disappointed.

You may shy away from setting big goals or setting goals at all because you don’t want to be disappointed if you don’t achieve them.  I understand this.  I’m an achiever. I start every day at zero.  If I don’t achieve something by the end of the day I feel depressed.  I don’t know why this happens, it just does.  So I understand shying away from big goals for fear of failure and disappointment.

How do you overcome this?

I’ve found it best to focus on the process rather than the outcome.  Create a process that enables you to tackle big goals.  Most importantly, love the process.  Cherish the early mornings when you’re working out before everyone wakes up.  And the evenings when you’re making sales calls after your co-workers have gone home.  And the wee hours of the night when you’re writing your book after everyone has gone to sleep.  These are the moments that shape your character and your destiny.  The outcome (or goal) is just a mile-marker along the way.

It also helps not to link happiness to achievement.  Sure, achieving a goal will make you happy – but only momentarily.  Soon you’ll be back at the drawing board, mapping out a bigger goal.  It’s a never-ending cycle.  Don’t base your happiness on achievement.  Rather, base your happiness on the blessings you already have.  You’re not an incomplete person because you haven’t achieved something yet.

Give yourself permission. 

Lastly, give yourself permission to think big.  You can achieve anything you want if you put your mind to it.  So when you set your next goal – multiply it 10x.  Write down a few of the things you’d have to do differently to achieve that larger goal – and then do them.

Let me know what happens.


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Update:  In January, I’ll be launching the Life Planning Kit: Build, Believe, Become to help you 10x your life.  Stay tuned.

{ 4 comments… read them below or add one }

Brian Stephens November 22, 2013 at 9:07 am

Scott, I like this idea…dream bigger, 10 times bigger. That’s a great exercise. I know exactly what you mean when you say feeling depressed if you don’t achieve something daily and the fear of not reaching a goal. That keeps me from reaching too far on many occasions.

I find what works for me is setting small goals and stretch goals. I’m always working towards the stretch goal, but I have the small goals to keep me on track and motivated.

I have to go check out that podcast.


Scott November 22, 2013 at 12:12 pm

Thanks Brian. Great insight. The smaller goals or milestones are so important to achieving the larger goals. If you think about it, almost every goal we set is a milestone for a larger goal. Ultimately, all our goals link to the goal of being happy. Let me know how you like 10x Talk.


Shelley J November 22, 2013 at 10:40 am


Thanks for sharing! Interesting thought that becasue being human we feel depressed after not meeting that goal, as you know working with my 2013 goals that I set some huge ones! to take my career in a totally different direction, to relocate to another state, those 2 lead to other smaller ones that would hopefully be the foundation of the larger ones, but since I have not acheived the large goals at this time. I feel like I have failed myself and my dreams/goals. what grounds me back to reality is that I have been applying to different jobs in the state of wanting to relocate. So I have started laying the foundation, I just cannot control the places of employement and I keep telling myself I am doing more than what I was doing a yr ago.



Scott November 22, 2013 at 12:21 pm

Hi Shelley, nice to hear from you. There’s a fine line when you set goals like this because you don’t want to disappoint yourself. Like Brian said, setting smaller goals as milestones is helpful to keep you on track and feeling good about your progress. When I wrote the article, I was thinking about the different strategies one might come up with if he/she aimed higher. There may be some gold nuggets that come from this exercise that will take you places you never thought were possible.


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